- December 30, 2023
- Posted by: Kusumi
- Category: Investments
Aruwa Capital Management co-leads a $3 million investment into MDaaS
A tech enabled diagnostics service provider
Aruwa Capital Management, an early-stage growth equity and gender lens fund investing in Nigeria and Ghana, is pleased to announce a $1.5 million investment into MDaaS Global (“MDaaS” or the “Company”), a modern, tech-enabled healthcare company enabling clinicallyunderserved communities, access to quality and affordable healthcare and diagnostic services across Africa. The round was co-led by Aruwa Capital Management and Newtown Partners, an existing investor along with participation from Ventures Platform.
Founded in 2016 by Oluwasoga Oni, Genevieve Oni, Joseph McCord and Opeyemi Ologun, MDaaS was founded based on the recognition of a severe shortage of quality and affordable diagnostic services across Nigeria and Africa, where only 1% of healthcare facilities had the capacity for diagnostics, leading to limited access to essential diagnostic services for millions of Nigerians and Africans. The Company is building healthcare for Africa’s next billion by building a modern, technology enabled healthcare network through their high-quality infrastructure that provides essential services in clinically underserved communities. Powered by a technology platform that optimises internal operations and reduces friction for all stakeholders, Mdaas is leveraging on their clinical data and strategic partnerships to drive innovations that improve the lives of all Nigerians and Africans.
MDaaS has since inception built this critical and modern infrastructure across 8 states in Nigeria, operating 17 diagnostic centres in underserved communities, mostly outside the capital city Lagos. The Company offers high-quality diagnostic services at affordable prices to low- and middle-income patients and has partnered with over 60 corporates and health management organisations, over 1,000 medical doctors and 100 pharmacies to distribute affordable healthcare to more than 200,000 patients, over half of whom are women.
In Nigeria, where an estimated $1 billion is spent annually on medical tourism, with less than 50% of Nigerians having access to modern healthcare facilities, especially outside of big cities, high-quality care is unaffordable for most Nigerians, 70% of healthcare spending is out-of-pocket, and only c.3% of the population have health insurance coverage leading most Nigerians to seek low-quality care alternatives. This results in a large addressable market for the Company in Nigeria alone with total private health expenditure on diagnostics in Nigeria forecasted to grow to $2.8 billion by 2024 according to Global Health Expenditure.
This investment would enable the Company to expand its infrastructure across more states in Nigeria, leveraging on the Company’s proven business model and network built to date to distribute modern, quality, sustainable and affordable healthcare to Nigerians, delivering long-term value to key stakeholders such as patients, providers, employers and health management organisations.
“We are thrilled to partner with Aruwa Capital Management in this critical phase of our growth journey. Our commitment to providing accessible and quality healthcare across Africa is deeply rooted in addressing the needs of underserved communities and we are aligned with Aruwa Capital in this mission. With Aruwa Capital’s investment, we are poised to expand our reach and impact across Nigeria and Africa, particularly focusing on improving healthcare access for women in underserved communities. We are grateful to Aruwa Capital for their belief in our mission and look forward to working with them for greater impact.”
-Genievieve Oni, CFO and Co-Founder of MDaaS
“We are thrilled to complete this investment in MDaaS, with 17 centres already in operation, the Company has proven its playbook in redefining healthcare accessibility in Africa. Through this investment, the Company will extend the reach of quality and affordable healthcare to clinically underserved communities across Nigeria and Africa. This expansion will also create more employment opportunities in underserved communities, bolstering local economies and improving livelihoods.
In line with Aruwa’s gender lens investing strategy, MDaaS is co-founded by a woman, 48% of the senior management are women, half of the total workforce are women and more than 60% of their annual patients are women. MDaaS caters to predominantly women of reproductive age in underserved communities and is committed to addressing crucial healthcare needs to those that would traditionally not have access. We are excited to partner with the Company in this next phase of growth to make quality healthcare accessible in clinically underserved communities.”
-Adesuwa Okunbo Rhodes, Founder & Managing Partner of Aruwa Capital
About MDaaS
MDaaS Global operates technology-enabled diagnostic centres in clinically underserved communities across Nigeria, delivering convenient, high-quality, and affordable healthcare. Dedicated to making modern diagnostics accessible to low- and middle-income patients, MDaaS facilitates early identification of health issues and ensures timely access to medical specialists and treatment options. Since its 2017 launch, MDaaS has successfully established 17 locations in eight states, showcasing a commitment to transforming healthcare delivery and improving health outcomes in regions with limited access to medical services.